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April 12, 2010
Vancouver, BC
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Google as an economic indicator?

Posted by Muriel in Articles and Info on Friday, December 11, 2009

Here’s a unexpected new use for Google.
I’ve been reading over an economic white paper from Ruhr University’s department of economics which concludes that Google is a better forecaster of consumer confidence than traditional measures.  Since private consumption/spending represents a significant portion of the gross domestic product in many countries, it is one of the things used [...]

Top SEO Training Programs

Posted by Muriel in SEO News on Monday, December 7, 2009

News release issued December 7, 2009
The Search Engine Academy of Western Canada (SEA West) has been named one of the top firms offering training in internet marketing. The Academy teaches how to effectively use the internet – including search engines and social media – for business growth.
After only one year of operation it has been [...]

Your USP - What Makes Your Business Different?

Posted by Muriel in Articles and Info on Tuesday, December 1, 2009

In part of our SEM course we talk about the importance of determining your unique selling proposition or USP. Unique selling proposition definition:  Having a service or product benefit that your competition cannot or does not offer.  In short, what makes you stand out from the competiton?  It can be critical to your online success, yet many [...]

Recent Blogs

New SEM Training Sessions for 2010

The Search Engine Academy has been busy keeping our search engine optimization and marketing class material up to date and we’re pleased to offer the following  expanded and updated sessions in our upcoming workshops.
SEO for Video
Social Media Beginner and Advanced Stragegies
Local Search for Beginner and Advanced Students
PPC Training for Beginner and Advanced Students
Expanded Analytics Training
Expanded Keyword [...]

Google as an economic indicator?

Here’s a unexpected new use for Google.
I’ve been reading over an economic white paper from Ruhr University’s department of economics which concludes that Google is a better forecaster of consumer confidence than traditional measures.  Since private consumption/spending represents a significant portion of the gross domestic product in many countries, it is one of the things used [...]